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LiftServ / CES North

LiftServ Google Ads Integration

Internal campaign management, performance monitoring and business reporting.

LiftServ Google Ads Integration is an internal application used by authorised CES North and LiftServ personnel to manage Google Ads campaigns, monitor advertising performance and import advertising data into the company’s internal reporting environment.

The application supports the marketing and management of forklift sales, rentals, parts and technical services offered by CES North and LiftServ.

For internal use only. The application is not offered as a public service and is not available for use by customers or members of the general public.

What the application does

The application may use the Google Ads API to:

  • Retrieve authorised Google Ads account information.
  • View campaigns, ad groups, advertisements and keywords.
  • Monitor impressions, clicks, costs, conversions and other campaign-performance information.
  • Analyse search terms and advertising performance.
  • Create or update internally approved campaigns, advertisements, keywords, budgets and campaign settings.
  • Import Google Ads performance data into LiftServ’s internal reporting systems.
  • Compare advertising results with internal enquiries, quotations, rentals and sales where reliable matching is available.

Who may use the application

Access is restricted to authorised CES North and LiftServ employees and approved contractors who require access for development, support or marketing operations.

Users must sign in using a Google account that already has appropriate permission to access the relevant Google Ads accounts.

How Google information is used

Google Ads information is used only for internal advertising management, monitoring, analysis and business reporting.

LiftServ does not sell Google user data or make Google Ads account information available to the public. Access is restricted according to business roles and operational requirements.

Privacy and data protection

Read our Privacy Policy · Terms of Service

Our Privacy Policy explains how the LiftServ Google Ads Integration accesses, uses, stores, protects and shares information obtained through Google APIs.

Contact

For questions about the application or its use of Google information, contact LiftServ Trust / CES North (Pty) Ltd at dirk@cesnorth.co.za.

Website: liftserv.co.za

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